Quick answer
No. Bing and Google are separate search engines owned by different companies (Microsoft and Alphabet). Each crawls the web with its own bots, keeps its own index and ranks results its own way, so the same search often gives different results.
Bing vs. Google side by side
| Bing | ||
|---|---|---|
| Owner | Microsoft | Alphabet (Google) |
| Launched | 2009 (MSN Search in 1998) | 1998 |
| Worldwide share (Aug 2026, StatCounter) | About 4.5% | About 91% |
| AI assistant | Copilot, Copilot Search | Gemini, AI Overviews, AI Mode |
| Rewards for searching | Yes, Microsoft Rewards (in supported countries) | No |
| Default in | Windows search, Microsoft Edge | Chrome, Android, Safari |
| Also powers | Yahoo, much of DuckDuckGo | Many partner sites and browsers |
| Manage your history | bing.com/profile/history, Microsoft privacy dashboard | myactivity.google.com |
| Auto-delete history | No | Yes |
Where Bing tends to stand out
- Image and video search, with large previews and hover-to-play.
- Microsoft Rewards points you can redeem for gift cards.
- Tight integration with Windows, Edge and Microsoft 365.
- A daily homepage photo and quiz.
Where Google tends to stand out
- A larger index and fresher results for niche, local and non-English searches.
- Integration with Gmail, Maps, YouTube and Android.
- Automatic deletion of old activity.
Which should you use?
Try the same few searches on both for a week. Many people keep Google as default and use Bing for images, Rewards or a second opinion. More on the trade-offs in why use Bing instead of Google and Bing's disadvantages.
Frequently asked questions
Does Bing use Google's results?
No. Bing has its own crawler (Bingbot) and index.
Is Bing more private than Google?
Not by default. Both record your searches and use them for personalization and ads. Both let you view, delete and pause your history.